contemporary retail and marketing case studies pdf

They simulate the development and sourcing of a product in overseas factories.
Prerequisite(s FM 224 and FM 225.Students articulate merchandising strategies in a final presentation.FM 245 Fashion Forecasting for Merchandisers 3 credits; 3 lecture hours Students explore and apply various forecast research methods in preparation for developing, planning, purchasing, or merchandising apparel lines and collections.Emphasizes handling key accounts and the merchandiser's relationship with design, production, and sales staff.FM 244 Product anno 2070 crack keygen by skidrow Development 3 credits; 3 lecture hours Introduces the concepts and methods by which retailers create special, store-branded merchandise for targeted customer segments.
FM idm 6.17 full crack sinhvienit 301 Fashion Merchandising for Apparel Designers 3 credits; 3 lecture hours For baccalaureate-level Fashion Design students.

FM 328 Merchandising for Omni Retailing 3 credits; 3 lecture hours This course covers omni-channel retailing, which is rapidly gaining momentum in the industry as consumers gain control of the shopping experience and demand to shop everywhere and in every way.The course looks at how e-commerce and social commerce, as well as mobile devices and tablets, are revolutionizing the role of the brick-and-mortar store to create a seamless shopping experience.Decision-making, planning and strategic management, driving change and innovation, controlling, and managing communication and information technology are also studied.FM 262 Contemporary Retail Management 3 credits; 3 lecture hours Students study all operational segments of the fashion industry and describe the functions of each.FM 329 Predictive Analytics for Planning marquette eagle 4000 service manual and Forecasting:Case Studies with Weatherization 3 credits; 2 lecture and 2 lab hours This course is intended for bachelor students interested in investigating the confluence of the art and science in retail planning.FM 117 Introduction to Fashion Marketing 3 credits; 3 lecture hours, this course focuses on the integration of fashion marketing concepts, practices, and applications and facilitates the development of a marketing/merchandising plan.Also addressed are the ways a company manages its retail business processes to produce a positive impact on society, and how it integrates social, ethical, and environmental concerns with retail profit objectives.It focuses on the creative phases of product development, including trend research; sourcing for color, silhouette, and patterns; and assortment planning.FM 491 Summer Internship: Fashion Merchandising in London 4 credits A summer internship in a London-based merchandising company.FM 361 Leadership Development for Retailing 3 credits; 3 lecture hours A comprehensive study of the leadership skills inherent to being an effective, efficient manager in retail today.